In today’s hyper-saturated industry, building a hit game is no longer the final goal—it’s just the beginning. The real challenge? Turning that hit into a sustainable studio that can ship
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🧠Introduction – Scaling in the Most Volatile Entertainment Industry 🎮 What the War Between Bungie and Activision Teaches Us About Building Studios That Last In 2025, the global video
The global gaming industry has evolved into a multi-billion-dollar ecosystem, driven by rapid technological advancements, shifting consumer behaviors, and innovative monetization strategies. In this comprehensive report, we leverage insights from